Carrie Soave
Choose AI help by the work it gets running in your business. Before you compare tools or programmes, identify the process you want to change, who will implement it, and how you will know it works. A real estate agent with missed enquiries needs a different engagement from a brokerage replacing manual onboarding across a team.
Start with three questions: what gets built, who does the work, and what do you own afterwards?
What does an AI coach for real estate agents do?
AI coaching can help an agent apply tools to tasks such as drafting content, preparing client communication or organising information. The term does not tell you whether the provider also connects software, installs automations or maintains the finished system. Ask for the scope in writing. A demonstration, a guided build and a managed installation involve different responsibilities.
For lead follow-up, a useful scope names the lead source, the CRM, the approved response, the person responsible for replies and the conditions that stop the sequence. That is specific enough to review before buying. A promise to make your business more efficient is not.
Which kind of support fits the job?
| Support | What to confirm before you commit |
|---|---|
| Tool instruction | Which tasks you will be able to perform, and how much practice and setup you must do |
| Guided implementation | Who builds, who connects accounts, and who tests the system with you |
| Done-for-you installation | The exact deliverables, account ownership, approval points and handover |
| Ongoing management | Who monitors failures, updates the system and responds when something changes |
The AI Solution offers guided implementation and done-for-you builds. Confirm which route fits your business, the work included and your team's responsibilities before starting.
What should a working system demonstrate?
Ask to see the ordinary case and the exceptions. A booking sequence should handle a reply, an opt-out, a changed appointment and a missing time zone. A listing-content system should keep source facts separate from generated wording and stop when required details are missing.
The test is whether the process behaves correctly when the input changes. A polished screenshot only shows one output. Request a documented test, a named owner and a way to pause the system. The right level of automation depends on the task and on what a mistake would affect.
What does system ownership mean?
Ownership needs a written inventory: accounts, workflow files, prompts, documentation and any custom code included in the engagement. Ask what you can export, what another provider could maintain, and which subscriptions remain necessary. Owning a workflow does not mean owning the third-party software it uses.
Also establish who can change access, approve a release and recover a failed process. These questions matter when a team member leaves or a software provider changes its product. A handover should leave you able to explain how the system runs and who is responsible for it.
Where does Carrie Soave fit?
Carrie Soave founded The AI Solution, which offers guided AI implementation and done-for-you builds for real estate professionals and service businesses. Her background, public work and independent speaker profiles are collected on the About and Press pages. Review those sources alongside the current real estate programme details, then ask the team to map the appropriate support to your business.
Questions to ask before choosing a provider
Do I need to replace my CRM? Not automatically. First check whether the existing CRM can supply the records, permissions and integrations the proposed process needs.
Can AI take responsibility for my real estate advice? No. Keep professional decisions, client commitments and brokerage approvals with the responsible people. Define those review points in the process.
Can a provider guarantee an AI search recommendation? Search inclusion and recommendations are controlled by the search platforms. Ask for the exact query, date, sources and limitations behind any result a provider presents.
What should I bring to a first call? One recurring process, the tools it uses, an example of where it breaks and the person who owns it. Remove private client information from examples unless there is an appropriate authorised process for sharing it.
Sources and further reading
- About Carrie Soave
- Press and credentials
- Carrie Soave at SUCCESS Speakers Bureau
- Google Search Central: AI features and your website
The business behind the systems.
From Artificially Real, Carrie’s show documenting the build of an AI-first company. Explore the show.
Start with one process.
Guided implementation or a done-for-you build. Bring the work that keeps getting stuck and the tools your business uses.
Discuss your business ↗